According to http://ir.easyhotel.com/files/6214/8421/4260/Belfast_franchise_RNS.pdf
easyHotel, the owner, developer, operator and franchisor of “super budget” branded hotels, announces the signing of a new franchise agreement in Belfast, which will add a further 81 rooms to the easyHotel network.
The existing office space and dry cleaners in the Howard Building at 24-40 Howard Street will be converted into an 81-bedroom hotel and ground floor café. The hotel will be conveniently located above three restaurants owned by Chef Michael Deane within easy walking distance of Belfast City Hall, the waterfront, the city’s shopping district, and the Cathedral Quarter.
The hotel is expected to open in early 2018.